Richard's background and experience includes more than 2 decades of employment in various marketing and sales positions within the U.S. (capital equipment) machine tool industry.

During his industry employment tenure, Mr. Erschik was introduced to a pervasive problem that exists between typical companies' marketing and sales departments. Specifically, in the way their sales inquiries/leads are managed (or mismanaged) resulting in no new business sales conversion or tangible ROI metrics for marketing dollars.

In 1986 Richard developed a unique sales lead response, qualification and management process and solution to the problem, around which he founded a national service organization to help other companies "Bridge the Chasm" that exists between their marketing and sales departments.

Today, Leads to Sales Inc. serves progressive companies from coast-to-coast with a unique outsource service alternative to in-house inefficiencies relating to sales lead response, qualification, and management.

Richard conducts national seminars, workshops and consulting sessions for professional marketing, publishing and trade show management oganizations, and individual companies in which he teaches the methodically behind the unique sales lead management process he developed. The take-away from his session is the ability to clone his process and convert leads to sales.

Richard has consulted with hundreds of individuals in large, medium and small size companies including: IBM, General Motors, Whirlpool, Honeywell, Hewlett Packard, Mitushibi, Batteries Plus, Enerpac, Security Tag, Unocal, Tellabs, Littelfuse, Greyhound, E-T-A Circuit Breakers, Waukesha, CRL Industries, Alpha Gear and more.

Professional industry associations, show managers, and publishers that have contracted Mr. Erschik to speak to their members include: IFES (International Federation of Exhibition Suppliers), Exhibitor Magazine, Trade Show Exhibitors Association, Texas Library Association, Cahners/Reed Publishing Company (23 city seminars for their national advertisers), National Machine Tool Builders Association, Business Marketing, Sales & Marketing Executives of Chicago, BPAA, The National Association of Advertisers, The National Association of Publication Representatives, Association of Equipment Manufacturers, and more.

Ads, editorial features and articles about the process Richard teaches have appeared in various industry publications that include: The Chicago Tribune, Harvard Business Review, Sales & Marketing Strategies & News, Personal Selling Power, Sales & Marketing Management, Tradeshow Executive, Business Marketing, The Daily Herald, The Journal of Industrial Marketing, Agency Sales Magazine, Convene, Trade Show Week, and Potential in Marketing and more.

Richard is a prominent and recommended international consultant and speaker listed in the marketing category of greatkeynotespeakers.com and the customer relationship management category of salesspeakersandtrainers.com. He is also prominantly listed in Marquis' Who's Who in the Midwest.