Unfortunately, trade shows are also the most "expensive" form of marketing communications, and their cost is being scrutinized like never before by upper management in exhibiting companies for measurable Return On Investment (ROI.)

True ROI for trade shows lies in the results of the show (the leads), not in the activity of generating them. And everyone knows how leads are managed in most exhibiting companies after the show. Poorly at best, but for good reason.

Exhibitor sales people are victimized by today’s barriers to making initial contact with booth visitors after the show to follow-up. We show your exhibitors how to break down the barriers.

Progressive trade show organizers schedule this seminar as an expression of their concern for their exhibitors' success.  Here is what show organizers say about working with us.

In this 60-90 minute Group Seminar Power-Hour, your exhibitors will learn an industry proven solution to the pervasive lead follow-up problem, and a way to prove to their management that Trade Shows Don’t Cost… They Pay.

Only 2 sessions are available per month so CALL 630-642-6500 NOW to schedule yours.

NOTE: If your organization does not conduct formal exhibitor education, contact us about making this material part of your webinar, or, an informational/educational direct-mail program to your exhibitors.